Barcelona set the stage for one of the most impactful brand activations during the Euroleague Basketball Finals.In collaboration with CA Sports, we brought to life the Adidas stand at the Hoop District tournament, held at the iconic Poble Espanyol.A project where sports, urban culture, and brand power came together to create a truly engaging experience.If you haven’t seen the event recap yet, you can check it out here. How is an activation experienced from the inside From conceptualization to the final details of the setup, we provided our local production service, guiding our client every step of the way. The goal? To