The internet has been a turning point for the way we understand time, distances and communication, democratizing the way information is shared.  Two major disruptions have changed the way we understand retail: the inception of  tech giants and new consumers’ empowerment.  Let’s take a look at the scenario of the tech giants: Apple

With more and more companies using data to extract vital information about the behaviour of consumers to transform them into products, services or the right banner to show up during an internet browsing, is not news that owning our data is on its way to becoming a human right. Why?

While Virtual Reality or VR did not make it to our daily reality, Augmented Reality or AR, however, thanks to our mobile phones and an App., is a technology that is being largely used in retail and consumers will increasingly expect to have this option when getting in contact with

Since the advent of the internet, many things in our lives have changed. Over the past decade, retailers have been battling a dual transformation. Expanding their business onto the digital world while trying to reinvent their physical spaces. These are 5 pop-up trends to follow in 2019. Some companies have started

Short-term retail formats, designed to engage customers directly for the purposes of generating brand awareness, selling seasonal goods, testing new products and markets or responding to local needs are not recent as we might think, they have a history that dates back many centuries to the earliest known travelling merchants. The