Porsche Creates the Highest Pop-up Store in The Alps

Porsche has opened the world’s highest pop-up store up in the French Alps. The event features temporary test drive centres at the Kaila Hotel in Meribel and Le Yule Hotel in Val d’Isere, featuring models such as; the Macan, the Panamera Sport Turismo, and the all-new Cayenne. The company is also introducing for the first time the “Fun Zone”, a unique downhill experience and an off-road obstacle course on the snow.

 

 

At the top of the ski slopes at an altitude of 2300 meters, there is a Porsche Cayenne inside a snow-globe-like-display is lit up blue at night. Surely an experience any cars enthusiast cant miss.

 

When? Now, until Mid-April (test drives until March 9th)

Where? Kaïla Hotel in Meribel and Le Yule Hotel  in Val d’Isere