{"id":23328,"date":"2025-05-13T17:14:54","date_gmt":"2025-05-13T15:14:54","guid":{"rendered":"https:\/\/magazinetest.atomic4dev.net\/?p=23328"},"modified":"2026-06-16T11:24:29","modified_gmt":"2026-06-16T09:24:29","slug":"succes-stories-puma-x-go-popup-2","status":"publish","type":"post","link":"https:\/\/magazinetest.atomic4dev.net\/en\/succes-stories-puma-x-go-popup-2\/","title":{"rendered":"Succes Stories | PUMA x Go\u2014PopUp"},"content":{"rendered":"\n<h5 class=\"wp-block-heading\"><strong><strong>THE HIGH POINT: PUMA\u2019s running Pop-Up that\u2019s taking over Barceloneta beach<\/strong><\/strong><\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">From May 8 to 22, Barceloneta Beach in Barcelona becomes the epicenter of running in Europe with <strong>The High Point<\/strong>, PUMA\u2019s most powerful experiential pop-up on the continent. This isn\u2019t just another store \u2014 it\u2019s movement, community, and energy at its finest<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video aligncenter\"><video height=\"1920\" style=\"aspect-ratio: 1080 \/ 1920;\" width=\"1080\" autoplay controls src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/Diseno-sin-titulo-6-1.mp4\" playsinline><\/video><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\" style=\"text-transform:uppercase\"><strong>A unique beachfront pop-up<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Few brands know how to connect with their audience like <strong>PUMA<\/strong>, and <em>The High Point<\/em> proves just that. Located <strong>right on Barceloneta Beach<\/strong>, this immersive pop-up invites visitors to:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Try and test the brand\u2019s most innovative running shoe models<\/li><li>Join <strong>daily social runs<\/strong> through the city\u2019s most iconic routes<\/li><li>Attend <strong>inspiring talks, meet &amp; greets<\/strong>, and exclusive sessions with athletes and ambassadors<\/li><li>Be part of a unique environment where movement, inspiration, and community come together<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The setting couldn\u2019t be more perfect \u2014 sea breeze, urban energy, and a vibe that screams \u201cget moving\u201d.<\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"23308\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-1024x684.jpg\" alt=\"\" class=\"wp-image-23308\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-1024x684.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-300x200.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-768x513.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-1536x1025.jpg 1536w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-24x16.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-36x24.jpg 36w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0082-48x32.jpg 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"23307\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-1024x684.jpg\" alt=\"\" class=\"wp-image-23307\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-1024x684.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-300x200.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-768x513.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-1536x1025.jpg 1536w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-24x16.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-36x24.jpg 36w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0067-48x32.jpg 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\" style=\"text-transform:uppercase\"><strong><strong><strong><strong><strong><strong><strong><strong><strong>Why brand activations like this matter<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Pop-up activations like <em>The High Point<\/em> offer brands a <strong>high-impact, emotional connection<\/strong> with their audiences. More than just visibility, they:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Boost <strong>brand awareness<\/strong> in key locations<\/li><li>Create <strong>authentic community experiences<\/strong><\/li><li>Generate rich, real-time content for social and PR<\/li><li>Deliver unforgettable moments that get shared and remembered<\/li><\/ul>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"684\" height=\"1024\" data-id=\"23320\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-684x1024.jpg\" alt=\"\" class=\"wp-image-23320\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-684x1024.jpg 684w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-200x300.jpg 200w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-768x1151.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-1025x1536.jpg 1025w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-16x24.jpg 16w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-24x36.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147-32x48.jpg 32w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0147.jpg 1367w\" sizes=\"auto, (max-width: 684px) 100vw, 684px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"684\" height=\"1024\" data-id=\"23321\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-684x1024.jpg\" alt=\"\" class=\"wp-image-23321\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-684x1024.jpg 684w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-200x300.jpg 200w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-768x1151.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-1025x1536.jpg 1025w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-16x24.jpg 16w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-24x36.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1-32x48.jpg 32w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0041-1.jpg 1367w\" sizes=\"auto, (max-width: 684px) 100vw, 684px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\" style=\"text-transform:uppercase\"><strong><strong><strong><strong><strong><strong><strong><strong><strong>Go\u2013PopUp\u2019s role: location scouting &amp; full local production<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">At <strong>Go\u2013PopUp<\/strong>, we were in charge of the <strong>strategic location scouting<\/strong>, full <strong>project management<\/strong>, and <strong>local production<\/strong>. Barceloneta was a clear choice: its vibrant spirit, strong foot traffic (locals and tourists), and authentic beach-meets-city lifestyle align perfectly with PUMA\u2019s dynamic identity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our team handled every aspect of the operation \u2014 from securing permits and coordinating logistics to overseeing the on-site experience. The result: a flawless execution that speaks to the strength of the brand and the relevance of the experience.<\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"23317\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-1024x684.jpg\" alt=\"\" class=\"wp-image-23317\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-1024x684.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-300x200.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-768x513.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-1536x1025.jpg 1536w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-24x16.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-36x24.jpg 36w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC0003-48x32.jpg 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"23311\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-1024x684.jpg\" alt=\"\" class=\"wp-image-23311\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-1024x684.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-300x200.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-768x513.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-1536x1025.jpg 1536w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-24x16.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-36x24.jpg 36w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9844-1-48x32.jpg 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"23313\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-1024x684.jpg\" alt=\"\" class=\"wp-image-23313\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-1024x684.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-300x200.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-768x513.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-1536x1025.jpg 1536w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-24x16.jpg 24w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-36x24.jpg 36w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2025\/05\/DSC9886-48x32.jpg 48w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\" style=\"text-transform:uppercase\">Want to activate your brand differently?<\/h4>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">At <strong>Go\u2013PopUp<\/strong>, we specialize in <strong>pop-up events<\/strong>, temporary activations and bold brand experiences that drive results. Whether you already have an idea or need help bringing one to life!<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"> <\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Let&#8217;s talk!<\/p>\n\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/app.gopopup.com\/en\/products\/request?openPersonalizedRequest=\" target=\"_blank\" rel=\"noreferrer noopener\">MAKE A REQUEST<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/app.gopopup.com\/en\/search\/europe\/\" target=\"_blank\" rel=\"noreferrer noopener\">VISIT OUR MARKETPLACE<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>If you have any questions, feel free to contact us at:<a href=\"mailto:hello@gopopup.com\">\u00a0hello@gopopup.com<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>THE HIGH POINT: PUMA\u2019s running Pop-Up that\u2019s taking over Barceloneta beach From May 8 to 22, Barceloneta Beach in Barcelona becomes the epicenter of running in Europe with The High Point, PUMA\u2019s most powerful experiential pop-up on the continent. This isn\u2019t just another store \u2014 it\u2019s movement, community, and energy at its finest A unique beachfront pop-up Few brands know how to connect with their audience like PUMA, and The High Point proves just that. Located right on Barceloneta Beach, this immersive pop-up invites visitors to: Try and test the brand\u2019s most innovative running shoe models Join daily social runs [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":23322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68,727],"tags":[794],"class_list":["post-23328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4_success-stories","category-importables","tag-puma-pop-up"],"_links":{"self":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/23328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/comments?post=23328"}],"version-history":[{"count":1,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/23328\/revisions"}],"predecessor-version":[{"id":23329,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/23328\/revisions\/23329"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media\/23322"}],"wp:attachment":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media?parent=23328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/categories?post=23328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/tags?post=23328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}