{"id":16096,"date":"2020-04-16T14:00:41","date_gmt":"2020-04-16T12:00:41","guid":{"rendered":"https:\/\/magazinetest.atomic4dev.net\/?post_type=magazine-entry&#038;p=16096"},"modified":"2020-04-17T14:13:05","modified_gmt":"2020-04-17T12:13:05","slug":"alternative-and-mobile-pop-ups-inspiration-in-covid-times","status":"publish","type":"post","link":"https:\/\/magazinetest.atomic4dev.net\/en\/alternative-and-mobile-pop-ups-inspiration-in-covid-times\/","title":{"rendered":"ALTERNATIVE AND MOBILE POP-UPS: INSPIRATION IN COVID TIMES"},"content":{"rendered":"<p>Despite the turmoil we are going through, pop-up shows that they can adapt to these difficult times. We continuously monitor how companies, retailers, <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/magazine\/pop-up-recruting-strategy\" rel=\"noopener\">organisations<\/a> <\/span>and even <a href=\"https:\/\/www.gopopup.com\/en\/magazine\/page\/2\/\" rel=\"noopener\"><span style=\"color: #00b09f;\">institutions<\/span><\/a> are using pop-ups as flexible solutions. There are some alternative and mobile pop-ups, inspirations in COVID times.<\/p>\n<p>Now, more than ever, we need secure solutions to reach out to our customers. As most of the world is still in quarantine, in some countries, the restrictions start to loosen up. And, it is still unclear how stores will be fully operational while guaranteeing the WHO&#8217;s <span style=\"color: #808080;\"><a style=\"color: #808080;\" href=\"https:\/\/www.who.int\/emergencies\/diseases\/novel-coronavirus-2019\/technical-guidance\/maintaining-essential-health-services-and-systems\" rel=\"noopener\">guidelines<\/a><\/span>.<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\">\/\/Inspo from the past<\/h3>\n<p>Most of the time, when talking about pop-ups, we think about a store or an indoors physical space. However, pop-ups are adaptable. With the current restrictions and future uncertainties, we don&#8217;t have to reinvent the wheel. So, we looked at the past and found some solutions that could be perfect in a post-virus society, where some social distancing will be still mandatory. Check it out:<\/p>\n<ul>\n<li>a pop-up restaurant launched on an open\u00a0<span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/magazine\/keys-of-experiential-marketing-unexpected-scenarios-for-a-pop-up-event-a-wheat-field\" rel=\"noopener\">wheat field;<\/a><\/span><\/li>\n<li>several mobile pop-up solutions on wheels: <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/magazine\/how-a-mobile-pop-up-can-help-you-to-reach-micro-segments-of-your-audience-in-their-natural-environment\" rel=\"noopener\">a showroom, a store and a yoga centre;<\/a><\/span><\/li>\n<\/ul>\n<h3><\/h3>\n<h3 style=\"text-align: center;\">\/\/Current Inspo<\/h3>\n<p>The big supermarkets can carry out regular business if employees can work in safety, as they have more space to guarantee distance among people. Yet, not always it is possible to put into place all the measures imposed by the social distancing. Some companies, when they can, offer home delivery.<\/p>\n<p><span style=\"color: #808080;\"><a style=\"color: #808080;\" href=\"https:\/\/info.boelter.com\/truck-popups\" rel=\"noopener\">Boelter<\/a>,<\/span> a Milwaukee based company, focused on B2B restaurant supplies is using its trucks to launch pop-ups store, offering those essential items that people need the most, switching to non-retail customers. They sell towels, take-out containers, latex gloves, foil, cling film and other essentials. Of course, the top seller has been the toilet paper. By creating a pop-up store on wheels, they can respect social distancing guidelines, the transactions are contactless, and customers can call ahead to place the order, speeding up the process.<\/p>\n<p>It is an invaluable service to the community and to its customers to be active in a period when people need it the most.<\/p>\n<p>Would like to launch a pop-up on wheels, keep your business running and being helpful to your customers? We have some pop-ups on wheels in\u00a0<span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/es\/new-york-greenwich-village\/pop-up\/bgtjy\/\" rel=\"noopener\">New York,<\/a> <a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/es\/lisboa\/pop-up\/cbj4w\/\" rel=\"noopener\">Lisboa<\/a><\/span> and <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/barcelona-el-barri-gotic\/pop-up\/r8thq\/\" rel=\"noopener\">Barcelona.\u00a0<\/a><\/span><\/p>\n<p>In <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/berlin\/pop-up\/fn4g8\/\" rel=\"noopener\">Berlin, <\/a><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/munchen\/pop-up\/4jfcv\/\" rel=\"noopener\">Munich<\/a><\/span> and <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/koln\/pop-up\/x18cd\/\" rel=\"noopener\">Koln<\/a> <\/span>you can find a box that moves everywhere you want.<\/p>\n<p>Or maybe you want an outdoors experience, but on the water? In <span style=\"color: #00b09f;\"><a style=\"color: #00b09f;\" href=\"https:\/\/www.gopopup.com\/en\/berlin\/pop-up\/6692g\/\" rel=\"noopener\">Berlin<\/a>,<\/span> we have that too!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-16105\" src=\"http:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2020\/04\/There-are-some-alternative-and-mobile-pop-up-inspirations-in-COVID-times_Go_PopUp_1.png\" alt=\"\" width=\"778\" height=\"644\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2020\/04\/There-are-some-alternative-and-mobile-pop-up-inspirations-in-COVID-times_Go_PopUp_1.png 778w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2020\/04\/There-are-some-alternative-and-mobile-pop-up-inspirations-in-COVID-times_Go_PopUp_1-300x248.png 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2020\/04\/There-are-some-alternative-and-mobile-pop-up-inspirations-in-COVID-times_Go_PopUp_1-768x636.png 768w\" sizes=\"auto, (max-width: 778px) 100vw, 778px\" \/><\/p>\n<p><span style=\"color: #666699;\"><span style=\"color: #999999;\">Photography: Our mobile solution in New York City.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\">\/\/Alternative solutions<\/h3>\n<p>These\u00a0are some alternative and mobile pop-up, inspirations in COVID times. It is possible to experience the outside, \u00a0being in the open won&#8217;t bring along all the sanitation aspect that a close store might bring along. While space will allow respecting the minimum distancing; last but not least, these alternative solutions can help you to serve better your customers, during a time\u00a0that mobility is limited to the areas around our houses or work.<\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center;\"><a class=\"btn btn-primary btn-lg bg-turquoise\" href=\"https:\/\/www.gopopup.com\/en\/aboutus\/\" rel=\"noopener noreferrer\">Request a Call<\/a><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Despite the turmoil we are going through, pop-up shows that they can adapt to these difficult times. We continuously monitor how companies, retailers, organisations and even institutions are using pop-ups as flexible solutions. There are some alternative and mobile pop-ups, inspirations in COVID times. Now, more than ever, we need secure solutions to reach out to our customers. As most of the world is still in quarantine, in some countries, the restrictions start to loosen up. And, it is still unclear how stores will be fully operational while guaranteeing the WHO&#8217;s guidelines. &nbsp; \/\/Inspo from the past Most of the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16099,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-16096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5_trending"],"_links":{"self":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/16096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/comments?post=16096"}],"version-history":[{"count":0,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/16096\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media\/16099"}],"wp:attachment":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media?parent=16096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/categories?post=16096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/tags?post=16096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}