{"id":14723,"date":"2019-06-18T10:51:53","date_gmt":"2019-06-18T08:51:53","guid":{"rendered":"https:\/\/magazinetest.atomic4dev.net\/?post_type=magazine-entry&#038;p=14723"},"modified":"2019-06-18T10:55:12","modified_gmt":"2019-06-18T08:55:12","slug":"yoochai-joins-go-popup","status":"publish","type":"post","link":"https:\/\/magazinetest.atomic4dev.net\/en\/yoochai-joins-go-popup\/","title":{"rendered":"Yoochai joins Go\u2014PopUp"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><a href=\"http:\/\/www.yoochai.com\" rel=\"noopener\">Yoochai<\/a>, Portugal&#8217;s leading platform for booking short-term retail space, has been acquired by Go\u2014PopUp. Both companies are known in the market for their vast amount of pop-up spaces in a variety of styles, that give clients from all around the world the opportunity to find the perfect location for their temporary retail activation or event.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Starting June 18th 2019, Go\u2014PopUp takes over Yoochai&#8217;s entire operation. This move strengthens the company&#8217;s position in Iberia while continuing its global expansion. In addition to continental Europe, Go\u2014PopUp is now active in the UK, Australia, Argentina and Hong Kong. Yoochai&#8217;s customers in Portugal will continue to enjoy excellent support by a local team as well as the opportunity to take advantage of a bigger international portfolio. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>About Yoochai <\/b><\/p>\n<p>Founded in 2016 within the Startup Lisboa incubator, Yoochai is Portugal&#8217;s leading platform for booking short-term retail spaces, serving major brands such as L\u00b4Or\u00e9al, Redbull Sephora and Netflix and Real Estate players including the Lisbon city council, Metrocom, Cushman &amp; Wakefield and Multi Portugal.<\/p>\n<p>&nbsp;<\/p>\n\n\t\t<style>\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-14723 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Made-in-Youthland-pop-up.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Made-in-Youthland-pop-up-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Lola-Wants-x-Hay-Carmo.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Lola-Wants-x-Hay-Carmo-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Clash-x-Feeting-Room1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Clash-x-Feeting-Room1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Tuhkana-x-Beach-pop-up1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Tuhkana-x-Beach-pop-up1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Clash-x-Feeting-Room.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Clash-x-Feeting-Room-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Sushita-x-A-Sociedade.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Sushita-x-A-Sociedade-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Andalucia-Municipality-x-Prata-store.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Andalucia-Municipality-x-Prata-store-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Made-in-Youthland-pop-up1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Made-in-Youthland-pop-up1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop-150x150.jpg 150w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop-300x298.jpg 300w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop-768x764.jpg 768w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop-1024x1018.jpg 1024w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop.jpg 1242w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop1-150x150.jpg 150w, https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Veggie-Wave-x-Principe-Real-shop1-300x297.jpg 300w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Lisbon-Lovers-x-Loja-pop-up-na-baixa.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Lisbon-Lovers-x-Loja-pop-up-na-baixa-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Kevin-Murphy-x-Galeria.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/magazinetest.atomic4dev.net\/wp-content\/uploads\/2019\/06\/Kevin-Murphy-x-Galeria-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p><b>About Go\u2014PopUp<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Established in 2014, Go\u2014PopUp is the top international agency for creating pop-up retail experiences for brands. It provides pop-up project management, tailor made solutions, and the European leading marketplace for renting temporary stores. Go\u2014PopUp offers a wide range of venues and formats, so companies, agencies and brands can spread awareness of their product. From a shop in a central high-street to one in a hidden off-location, shopping centers, containers in open areas and any place that can be ideal for creating buzz. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><em><span style=\"font-weight: 400;\">For additional information please contact \u2014 Mark Knapen \/ +34 93 543 64 78 \/ press[at]gopopup.com<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yoochai, Portugal&#8217;s leading platform for booking short-term retail space, has been acquired by Go\u2014PopUp. Both companies are known in the market for their vast amount of pop-up spaces in a variety of styles, that give clients from all around the world the opportunity to find the perfect location for their temporary retail activation or event. &nbsp; Starting June 18th 2019, Go\u2014PopUp takes over Yoochai&#8217;s entire operation. This move strengthens the company&#8217;s position in Iberia while continuing its global expansion. In addition to continental Europe, Go\u2014PopUp is now active in the UK, Australia, Argentina and Hong Kong. Yoochai&#8217;s customers in Portugal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14724,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[],"class_list":["post-14723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3_go-popup-news"],"_links":{"self":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/14723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/comments?post=14723"}],"version-history":[{"count":0,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/14723\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media\/14724"}],"wp:attachment":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media?parent=14723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/categories?post=14723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/tags?post=14723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}