{"id":13712,"date":"2019-03-06T12:42:08","date_gmt":"2019-03-06T11:42:08","guid":{"rendered":"https:\/\/magazinetest.atomic4dev.net\/?post_type=magazine-entry&p=13712"},"modified":"2022-05-31T15:44:59","modified_gmt":"2022-05-31T13:44:59","slug":"how-to-hire-the-right-staff-for-your-pop-up-store","status":"publish","type":"post","link":"https:\/\/magazinetest.atomic4dev.net\/en\/how-to-hire-the-right-staff-for-your-pop-up-store\/","title":{"rendered":"How-to hire the right staff for your Pop-Up Store"},"content":{"rendered":"

Pop-up stores come in all shapes and sizes, so what kind of people are needed to hire for your pop-up concept? You\u2019ll get into the challenge on planning and finding the right people for your pop-store concept to make it successful. But don\u2019t worry too much, our pop-up retail experts have prepared some valuable insights and guidance to help you choose the right ones.<\/span><\/p>\n

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Donuts Pop-Up store <\/a><\/p><\/div>\n


\n<\/span>Where to start? <\/b><\/p>\n

You have the <\/span>perfect pop-up shop<\/span><\/a> for your idea, products and activities are set, now all that is left is to present it. If your merchandise is of true value, but it is not brought out the proper way, it can give drawbacks to your business. In this case, the right staff works as a power team. During the time period of your pop-up store, it can not only increase sales but, once the event is finished, it can deliver a rich case study for your company to take. And as with everything, it takes some planning on what right staff to hire for your concept.<\/span><\/p>\n

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What is a good person in your store?<\/b><\/p>\n

The ideal candidate for your pop-up store is with no doubt someone that can excel at selling the product you are displaying. The temporary format is a live marketing strategy that will change your business, far utmost for the better if you have a team of individuals that can explain the goods, and in general, the unique experience you are delivering. They need to be ready to answer all kinds of questions, such as stock availability and other places that your brand can be found. Keep in mind, the people working for you are the first customer touchpoints, responsible on delivering the ingredients your brand set to increase engagement, work as multipliers and of course – directly or later – buy your product.<\/span><\/p>\n

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Current team or hire staff?<\/b><\/p>\n

If you already have an established brand with your own staff, you might be considering bringing some people in to be part of your pop-up concept. Not only having the experience and expertise, your own team are engaging ambassadors of your brand. Or perhaps you feel for various reasons, this can affect your overall business in terms of personal distribution and decide instead to hire temporary staff that will be trained to deliver towards your defined goals. Whether using in-house or external staff, keep in mind to set deliverables right and clear for the team as they are the faces and voices of your successful pop-up experience. <\/span><\/p>\n

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Training and resources are essential. <\/b><\/p>\n

Whether is it old or new staff, training is crucial. Pop-up stores are live marketing and promotion actions that have different functions than your typical brick-and-mortar store. It is an insight into your brand and products in a short period of time, which is why it should excel in customer experience. In order to do this, you need to <\/span>have the goal of the pop-up store<\/span><\/a> defined. Is it to explore a new market? Get reviews of a new product? Or simply to sell your latest collection? Once you have this set, as well as all the elements that will be part of this pop-up store, you are ready to train your staff.<\/span><\/p>\n

Some elements to have part in your training session are: <\/span><\/p>\n

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