{"id":13699,"date":"2019-02-08T12:27:17","date_gmt":"2019-02-08T11:27:17","guid":{"rendered":"https:\/\/magazinetest.atomic4dev.net\/?post_type=magazine-entry&p=13699"},"modified":"2022-05-31T15:45:09","modified_gmt":"2022-05-31T13:45:09","slug":"a-pop-up-success","status":"publish","type":"post","link":"https:\/\/magazinetest.atomic4dev.net\/en\/a-pop-up-success\/","title":{"rendered":"A POP-UP SUCCESS"},"content":{"rendered":"

Pop-up events considered live communication and experiential marketing have become the latest marketing asset. But what is a pop-up success? One key strategic element strategy is to present a new idea in an innovative format.\u00a0<\/span><\/p>\n

\"\"

Deeply Pop-Up store in San Sebastian<\/a><\/span><\/p><\/div>\n

\/\/Have a clear vision of your goal and know how to measure it.<\/strong><\/h3>\n

A pop-up doesn\u2019t necessarily have to sell anything. It is not about revenue, but much more. \u00a0It is about creating a new worthwhile experience for your customers. A pop-up wants to create a huge buzz<\/strong> and new customer touchpoints.<\/span><\/p>\n

\"\"

Corona Pop-up Store<\/span>\u00a0in Barcelona and Sitges<\/span><\/a><\/p><\/div>\n

It\u2019s important to deliver the idea you have set in an innovative way. The idea must be true to your product\u2019s and brand identity. It should make visitors think and remember the experience after they leave your pop-up store or event.<\/span><\/p>\n

When it comes to pop-ups, the possibilities of creating something truly unique are endless! Two assets should always be part of the overall goal: customer engagement<\/strong> and emotional passion<\/strong>. These are the main ingredients for achieving a pop-up success.<\/span><\/p>\n

Once everything is set, it is time to ask yourself some questions. Can I turn my temporary pop-up into a full-time permanent business? Does my business model lend itself to expansion? Do I go national or even global? <\/span>
\n<\/span><\/p>\n

\"\"

Venca Pop-Up Store in Barcelona<\/p><\/div>\n

Now you know what is a pop-up success. Are you surprised about what can you achieve with a pop-up store or event? Part of the success is a good project, so start planning today! If you need any help or consultation on defining your individual brand goals and how to measure them, you should definitely talk to one of our pop-up experts today, to find out what Go\u2014PopUp can do for you!<\/span><\/p>\n

\u00a0Talk to one of our experts today<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Pop-up events considered live communication and experiential marketing have become the latest marketing asset. But what is a pop-up success? One key strategic element strategy is to present a new idea in an innovative format.\u00a0 \/\/Have a clear vision of your goal and know how to measure it. A pop-up doesn\u2019t necessarily have to sell anything. It is not about revenue, but much more. \u00a0It is about creating a new worthwhile experience for your customers. A pop-up wants to create a huge buzz and new customer touchpoints. It\u2019s important to deliver the idea you have set in an innovative way. […]<\/p>\n","protected":false},"author":1,"featured_media":13584,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":["post-13699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-4_success-stories"],"_links":{"self":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/13699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/comments?post=13699"}],"version-history":[{"count":1,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/13699\/revisions"}],"predecessor-version":[{"id":17500,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/posts\/13699\/revisions\/17500"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media\/13584"}],"wp:attachment":[{"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/media?parent=13699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/categories?post=13699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magazinetest.atomic4dev.net\/en\/wp-json\/wp\/v2\/tags?post=13699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}