Starting a new business is challenging. While having ideas for new stores and concepts seems easy, bringing those to life can be a bit more complicated than expected. Often the administrative work and the technical details preceding the opening of a store are discouraging.

„To be able to sell our bags in a real store and experience how people touch the products and react to them – that was a very special feeling.“ says Lisa, summing up her first Berlin pop-up experience at Bikini Berlin. 

Did you know that we roughly spend one third of our life sleeping? Okay, it’s not that surprising but many of us are not aware of the benefits, which sleep has on our health and performance. So, a good matress is essential for a heahlty lifestyle. This is what Julian Treidler

Sara Lux – a Berlin based fashion designer of the same name creates womenswear with all her heart and passion. The interaction between elegance and nonchalance, as well as symmetry and asymmetry is fundamental for the Sara Lux aesthetics.