5 Good Reasons to Open a Pop-Up Store for Christmas
If opening a pop-up store is a guaranteed success, imagine making it the highest sales period of the year: The Christmas campaign! One of the most apparent advantages of ephemeral shops is that they are a much cheaper solution than having a permanent store. More than 90% of sales are generated
VENCA’S FIRST DIGITAL POP-UP IN SPAIN
Venca's first digital pop-up in Spain took place in the city of Zaragoza. Venca is fashion e-commerce for women and launched its new winter collection with a digital space. Customers could see and touch products. Buy online and choose to receive it at home within the next 48h. Zaragoza was the city Venca chose
THE SECRET BEHIND THE IQOS STORES
Phillip Morris, the tobacco company, is reinventing itself: the secret behind the Iqos stores. The introduction of the new innovative product, Iqos, pushed to change also the marketing approach and launched temporary stores in key locations. We spoke with Thorsten Scheib, Director of Marketing and Member of the Board of
Bultaco and Gofretti at the Container Street Market
The Container Street Market is a sustainable space, where creativity and new experiences coexist with the latest trends in fashion, art and deco. In Go-PopUp we take care of the management and dynamization of the area, monitoring the production process. Our partners, Container Custom, design and produce commercial spaces using containers. It
Bultaco and Gofretti at the Container Street Market
The Container Street Market is a sustainable space, where creativity and new experiences coexist with the latest trends in fashion, art and deco. In Go-PopUp we take care of the management and dynamization of the area, monitoring the production process. Our partners, Container Custom, design and produce commercial spaces using containers. It